Roadmap to expansion

Avoid trial & error,
win DACH

Our program empowers commercial leads with tailored strategies, local expertise, and hands-on support to drive long-term success in the DACH region.

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Are you ready to conquer the DACH market?

Are you a growth-driven B2B tech company from the Benelux region looking to conquer the DACH market? Our 4 module program guides you step by step on your path to successful market expansion. From market analysis to adapting your products, and from implementation to scaling – we provide you with a clear strategy and operational support to achieve sustainable growth.

Leverage market opportunities
Hands-on rollout guidance
Connect with industry leaders
Access to B2B experts & talents
Program details

4 modules for a successful DACH launch

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1. Market analysis & strategy
(2-3 months)

Begin with a deep dive into the DACH market to understand buyer behaviors, trends, and competition. Identify the right opportunities and challenges to set a solid foundation for your market entry strategy.

Module outcome:

Comprehensive market and competitive analysis, buyer behavior, and trends
DACH Readiness Check: Identification of opportunities and challenges
Definition of the market entry strategy and prioritization of key regions.
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2. Preparation & setup
(3-4 months)

With insights from the analysis phase, focus on establishing local networks and adapting your product to meet DACH-specific needs. Build the foundation for a successful launch.

Module outcome:

Establishing compliance, legal requirements, and operational structures
Adapting products, messaging, and sales materials to the DACH market
Building local networks and identifying key players
Recruiting local talent or external expertise.
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3. Testing & adjustment
(3-6 months)

With insights from the analysis phase, focus on establishing local networks and adapting your product to meet DACH-specific needs. Build the foundation for a successful launch.

Module outcome:

Executing a test case in a prioritized DACH region
Analyzing results and optimizing the strategy (e.g., sales cycle, buyer journey)
Collecting use cases and success stories to strengthen market presence
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4. Scaling & rollout
(6-12 months)

Expand strategically by scaling your sales and marketing activities, backed by insights and successes from earlier phases, ensuring long-term sustainability in the DACH market.

Module outcome:

Scaling sales and marketing activities based on test case results
Step-by-step expansion into additional regions or countries within DACH
Continuous monitoring and strategic adjustments to ensure sustained success
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Ready to Expand? Unlock DACH Market Potential

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This strategic market access program is tailored to help European Tech companies successfully launch and grow in the DACH region (Germany, Austria, Switzerland). This program equips you with the strategies, insights, and connections needed to establish your presence in one of Europe’s most dynamic markets.

Strategic market entry: Receive expert guidance on creating and executing an effective market entry strategy.
Tailored GTM support: Receive industry- and growth-stage-specific insights, ensuring a customized approach to drive sales and scale your team effectively.
Proven expansion roadmap: Unlock opportunities and mitigate risks with actionable insights and a tailored plan for sustainable growth in the DACH region.
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